TURN WHAT-IF INTO WHAT’S NEXT

The Synthetic Data Studio: not just a data generator - a Causal AI platform for strategic decision making.

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Generate an
expanded dataset

Generate a synthesized dataset that immediately gives you increased statistical power and capability to see within cohorts and small sub-segments of respondents.

Expand your survey data by 3X or 5X or even 10X.

EXAMPLE: If your initial input dataset was n=100, you can synthetically generate a new dataset of n=1000 maintaining the exact conditional probabilities and statistical properties of the input data. Simulacra is the only synthetic data generator that increases statistical power with its causal generation.

Generate a simple conditioned dataset

Condition any variable or set-of-variables and see the cascading effect across the entire generated dataset.

EXAMPLE: Run a conditional generation to correct an imbalance in gender ratios. Instead of having to traditionally reweight male v. female prevalence, you can simply tell the AI the desired percentage of each gender, and Simulacra will generate an entirely new dataset whereby each and every other variable will change to reflect this new “reality.”

Generate a scenario model (complex conditioned datasets)

Simulacra is a simulation engine for your data - simply ask for the results you want to see and the platform will show you the most likely path to your desired outcomes in any quantitative piece of research.

You may wish to investigate consumer behavior more deeply. In this case, you will begin by conditioning variables to see what changes would occur in the entire set of variables as a result.

EXAMPLE: You’re following a hunch that young unmarried women with high household income living in the northeast who cook at home would be a great target for a particular product.

ACTION: Condition the variables to reflect this hunch and run the generation.

RESULT: A full dataset, as if you ran a survey for that exact scenario - predictive, accurate, and actionable.

DATA REPORTING

Analysis never felt so easy.
All the tables, charts, and graphs you need to present your results.

Select your variables of interest and get instant tabular and graphical reporting to share internally or externally. Use the reporting tools to see relationships and draw conclusions from the data within a scenario model - or compare multiple scenario models side by side. The AI adjusts the charts and graphs to match the context of your query.

Wait, how do we...?

Our white glove onboarding will guide your team from beginner to expert users of AI and Synthetic Data.

All subscriptions include recorded and live working sessions so your team can learn to use the Simulacra platform effectively. For each team, we include a co-run analysis, where we run your data in parallel and asynchronously, showing you what expert users can find in your data with the platform.
Our support is unmatched - our goal is to have you successful on the platform. Our top-tier support is included for the duration of your platform subscription.
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Unlock the power of synthetic data:
predict successful strategies

Request a live demo with your data - real time generation and scenario modeling.

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