From Jason Cohen, the visionary behind Gastrograph AI, comes the next best idea for the CPG industry: empowering consumer and market research professionals with Generative AI technology for integrating their domain knowledge, professional opinions, and outside information into new and prior consumer research data.

Simulacra SDS is used by brands, market research firms, and retailers to leverage their existing consumer-behavior and purchase-intent studies for infinite scenario modeling and predictive decision intelligence – enabling risk-free exploration of marketing and product innovation strategies in a real-time synthetic data studio.

“The simulacra is true.”
- Jean Baudrillard, Simulacra and Simulation.